Project developed while at Barnbrook
Art Basel’s three shows in Basel, Hong Kong and Miami Beach are the premier art shows of their kind, presenting modern and contemporary art with a strong curatorial perspective.
Between 2013 and 2019 I was part of the core design team at Barnbrook that helped establish an authoritative and graphically ordered brand identity through a timeless and modernist aesthetic. We oversaw the brand identity and developed the annual marketing campaigns for all three annual shows. The design applications are wide ranging: marketing material, printed and digital collateral, environmental graphics and a complex on-site wayfinding system.
In 2017, I led the design team that developed and implemented a full and comprehensive rebrand of Art Basel.